Star Wars and the new age of the blockbuster

Star Wars changed everything for the movie industry. It opened the door for a plethora of new opporitunities in Hollywood. In our previous post, we interviewed T.J. Prendergast, a film industry expert who worked as a manager of a movie theater for 8 years. Today, we will interview professional box office analyist Doug Stone, who is the […]

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Batman vs. Superman: A history at the box office

Batman and Superman have shared decades of history and multiple movies together at the box office. Batman had his first movie in 1966, titled Batman starring Adam West.  Superman got his first major motion picture in 1978, titled Superman starring Christopher Reeves. Ever since then neither franchise have stopped getting new feature films. Both Batman and Superman are beloved pop […]

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Pacific Rim: A tale of two markets

According to Rentrak ( 2013), Pacific Rim opened to a not so stellar $38 million in the US last year, losing to the poorly reviewed Grown ups 2. Pacific Rim’s opening was reported by analysts as a sign that the movie was a horrible flop, and bad news for the film’s publisher, Legendary Pictures. Pacific Rim‘s budget was $190 […]

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Guardians Of The Galaxy’s Success—What Does It Mean For The Industry?

Guardians of the Galaxy, a film following a zany crew of misfits that come together to fight a common threat, has surpassed $752 million dollars worldwide at the box office this weekend according to Rentrak (2014). The juggernaut film that is Guardians  passed over X-Men: Days of Future’s Past‘s $745 million to become the top grossing comic book […]

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An introduction to Beyond The Film

Welcome to Beyond the Film. Beyond the Film is an informative blog for in depth box office tracking and analysis of the latest movies. If you’re interested in the economics side of Hollywood, this is the place to be. The film industry is changing fast; the definition of the term ‘successful’ means a very different thing for Hollywood than it did five years ago. As Hollywood’s market […]

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